outdoor LED display screen as a new carrier of media advertising is more and more used. Outdoor LED display can really improve the image of the city, and advertising forms are flexible. However, in the process of using outdoor LED display, there are still some matters needing attention
1. Structural design
Outdoor LED display generally has a large area, so it is very heavy. Installed in the outdoor LED display, the home page needs to pay attention to the structural design. The main factors such as wind resistance, earthquake resistance and bearing capacity should be considered in the installation structure; Secondly, the shape, structure and exterior decoration design of the screen should be coordinated with the attached building or environment; Moreover, it is to consider the local environmental factors, such as air humidity, air salinity (coastal cities) and so on.
2. Light pollution
In recent years, with the popularity of LED display, the concept of “light pollution” has been proposed. So in the end, is led display “light pollution”? According to the current international definition of light pollution, it is usually divided into three categories: white light pollution, artificial day pollution and color light pollution. At present, China only has relevant regulations on the glass curtain wall in the white light pollution, but there are no relevant regulations on the artificial day and color light pollution.
1. Reasonable planning of display area and installation location
According to the viewing distance and viewing angle, the surrounding environment and the requirements of the display content, the display area and location should be reasonably planned. Instead of blindly pursuing large area and prominent position.
2. Selection and design of playing content
Large giant display screen is the public media, including public welfare, advertising, instruction and so on. When we choose the content to broadcast, we must reach an agreement with the public’s requirements to avoid the psychology of refusing to watch.
3. Multi level gray correction technology improves color softness.
LED display screen products use more gray levels to make the color look soft and transition natural.
4. The brightness adjustment system can be adjusted automatically by the system
The brightness of the environment varies greatly in different times and places.
5. Low carbon, energy saving
Since the emergence of LED display, it has been paid attention to energy saving and environmental protection. LED is the pronoun of energy saving. Compared with the traditional lighting products, the energy saving advantages of LED are quite obvious and prominent. In the near future, there is a trend to replace the traditional lighting.